Editorial Policy
Last updated: September 15, 2026
This policy explains how BettyWhyt Perfumes approaches fragrance editorial content, product information, AI assistance, affiliate links and corrections.
1. Our editorial purpose
The BettyWhyt Fragrance Journal is designed to help shoppers understand fragrances, compare options and make better-informed buying decisions. Editorial content is separate from order processing and customer-service operations, even when it links to products sold by BettyWhyt Perfumes.
2. Authorship and review
Articles and buying guides carry an author name and, where available, an author role. Before publication, content is reviewed for clarity, internal consistency, factual plausibility and alignment with the product information available to BettyWhyt Perfumes at the time of writing.
3. Product facts and fragrance performance
Brand names, concentration, size, notes and other product attributes are based on the information available from product records, packaging, suppliers or manufacturer materials. Fragrance longevity, projection and personal preference vary by skin, climate, application and individual perception, so performance descriptions are presented as guidance rather than guarantees.
4. AI-assisted content
BettyWhyt Perfumes may use AI tools to support research organisation, drafting, editing, recommendation logic and content production. AI-assisted material is not treated as an independent authority. We review and refine it before publication, and product availability or pricing should always be confirmed on the live product page.
5. Commercial relationships
Some editorial pages may link to products sold by BettyWhyt Perfumes or to third-party retailers through affiliate links. Where an eligible affiliate link results in a purchase, BettyWhyt Perfumes may receive a commission. Commercial relationships do not change our obligation to describe products accurately and avoid fabricated reviews or unsupported performance claims.
6. Reviews and testimonials
Product and service reviews presented as verified are accepted only through the private review flow attached to a delivered order. We do not create fictional customer testimonials or represent unverified comments as verified purchases.
7. Corrections and updates
We may update articles, buying guides and product information when stock, pricing, product data or our understanding changes. If you identify a material error, please contact us so we can review it and correct the page where appropriate.
8. Contact
Questions about our editorial standards, corrections or disclosures can be sent to info.bwperfumes@gmail.com.